World Design Event

Agri meets Design has been part of Dutch Design Week ever since 2013. This year we present The Embassy of Food – Looking Back to Now! This embassy is part of the World Design Event.

About the World Design Event

The World Design Event (WDE) is a new international design programme that will be held every four years in Eindhoven during Dutch Design Week. It offers a platform for makers of the future from all over the world.

Designers play an important role in the search for solutions to the major problems of our time. Therefore, WDE brings together innovators, designers, researchers, business developers, policy makers and thinkers from all over the world to share and develop ideas about future transformation, starting with the city and the people who live there.

8 Creative Embassies

The WDE programme comprises of an international design conference, eight creative and thematic embassies, a temporary People’s Pavilion built with residents, and test sites around the city.

The other embassies are owned and programmed by Het Nieuwe Instituut, De Waag and Phillips, Baltan, Hivos and STRP festival. Agri meets Design together with Food Heroes are the embassy partners for the Embassy of Food!

You can expect creative sessions with international participants and a cure selection of surprisingly innovative, imaginative international projects. Also, designs of the Food Heroes program will be shown that present solutions to reduce food waste